What it is
The project began with a series of videos called “CEOs on Chatter”, highlighting how CEOS are using Chatter to revolutionize their companies. Rather than create a “micros-site” for the CEO success stories we developed a plan to build a platform on which multiple campaigns could be developed over time to feature success stories as broad as the products Salesforce offers.
Well, sort of. A big imperative at Salesforce is that everything look great and work great on the iPad. Of course, it also has to look great on a desktop. We created a simple design solution that worked across screen sizes and device types. We also implemented touch functionality to maximize the experience when viewing on an iPad or iPhone.